Pourquoi est-ce important ?
Hard-to-read text increases bounce rate. Google measures implicit usage signals - if visitors leave quickly, Google sees that as a negative signal. Simple language also reaches a broader audience.
Comment le corriger ?
Write short sentences (max. 20 words). Use active voice. Break up long paragraphs. Use subheadings every 300 words. Avoid jargon unless necessary.
Ce check note de 0 à 100. Sous 50 c’est un échec, 50 à 89 un avertissement, 90 ou plus c’est bon. Après chaque crawl vous voyez la note par page dans le rapport, avec une courte explication.
Questions fréquentes
Evaluates the readability of page content.
Hard-to-read text increases bounce rate. Google measures implicit usage signals - if visitors leave quickly, Google sees that as a negative signal. Simple language also reaches a broader audience.
Write short sentences (max. 20 words). Use active voice. Break up long paragraphs. Use subheadings every 300 words. Avoid jargon unless necessary.
Exemple
Copiez le code ci-dessous et adaptez le nom de domaine, la marque et le contenu à votre situation.
<!-- Short sentences, clear paragraphs, lists for enumerations -->
<h2>What is a title tag?</h2>
<p>A title tag is the title of your page.
Google shows it as the blue link in search results.</p>
<ul>
<li>Maximum 60 characters</li>
<li>Contains your focus keyword upfront</li>
<li>Unique per page - never copy it</li>
</ul>
<p>A good title tag significantly increases your click-through rate (CTR).</p>